The new Estée Lauder Double Wear Foundation is launching in the U.S. on February 23, 2026. The updated formula of the #1 best-selling foundation in the U.S. now features a dimensional matte finish, 36‑hour color‑true wear, and upgraded Polymer Mesh Matrix Technology that makes it transfer‑proof, waterproof, and gym-proof. The shade range remains 57 shades, and the price stays the same at $52! Several U.S. retailers already have preview pages live:

A notable change in the new formula is the removal of Methyl Trimethicone, which has been submitted for inclusion on the EU’s upcoming banned‑substances list. In the current Double Wear formula, it appears as the second ingredient, making this significant shift. If you want to compare formulas, I’ve listed the full ingredients lists and INCI breakdowns below for easy reference.

For anyone who prefers the original Estee Lauder Double Wear Stay-in-Place Liquid Makeup Foundation and wants to stock up before it fully phases out, I’ve also compiled all current and upcoming Estée Lauder Gift‑With‑Purchase offers in one place.

Current & Upcoming Estée Lauder Gift With Purchase Offer

  • Estee Lauder gift with purchase at Estee Lauder LIVE NOW January 26 – February 1, 2026 or while supplies last. Exclusive game‑to‑win offer. You can get a free 6pc gift with $75 purchase and more.
  • Estee Lauder gift with purchase at Boscov’s is coming February 10, 2026 and while supplies last.  Choose a free 6pc Estee Lauder gift with $45 Estee Lauder purchase (Up to $152 value). Spend $90 or more and choose a beauty trio. Both gifts together are up to $230 value.
  • Estee Lauder gift with purchase at Dillard’s is coming February 6 – 21, 2026. Get a FREE 6-piece gift with any $75 Estee Lauder purchase, valued at $246. Spend $125 or more, receive 3 eye essentials. Shipping fee $9.95.

Shop Estee Lauder Double Wear Foundation at:

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New Estee Lauder Double Wear Foundation (2026 Update)

The new Estée Lauder Double Wear Foundation is launching in the U.S. on February 23, 2026.

The updated formula of the #1 best-selling foundation in the U.S. now features a dimensional matte finish, 36‑hour color‑true wear, and upgraded Polymer Mesh Matrix Technology that makes it transfer‑proof, waterproof, and gym-proof. The shade range remains 57 shades, and the price stays the same at $52!

Several U.S. retailers already have preview pages live:

A notable change in the new formula is the removal of Methyl Trimethicone, which has been submitted for inclusion on the EU’s upcoming banned‑substances list. In the current Double Wear formula, it appears as the second ingredient, making this significant shift. If you want to compare formulas, I’ve listed the full ingredients lists and INCI breakdowns below for easy reference.

 

Formula

New Estée Lauder Double Wear Foundation

Ingredients:

Water\Aqua\Eau, Methyl Trimethicone, Dimethicone, Trimethylsiloxysilicate, Niacinamide, PEG-10 Dimethicone, Glycerin, PEG-9 Polydimethylsiloxyethyl Dimethicone, Sodium Chloride, Titanium Dioxide, Silica, Sodium Hyaluronate, Laminaria Saccharina Extract, Lactobacillus Ferment, Butylene Glycol, Triethyl Citrate, Alumina, Disteardimonium Hectorite, Dimethicone/Peg-10/15 Crosspolymer, Triethoxycaprylylsilane, Tocopheryl Acetate, Resveratrol, Sodium Citrate, Phenoxyethanol, Chlorphenesin, Sorbic Acid, Potassium Sorbate. May Contain: Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499).

According to INCI:

Current formula: Estee Lauder Double Wear Stay-in-Place Liquid Makeup Foundation at Nordstrom $52.

Ingredients:

Water\Aqua\Eau, Cyclopentasiloxane, Trimethylsiloxysilicate, Peg/Ppg-18/18 Dimethicone, Butylene Glycol, Tribehenin, Polyglyceryl-3 Diisostearate, Magnesium Sulfate, Tocopheryl Acetate, Polymethylsilsesquioxane, Methicone, Laureth-7, Xanthan Gum, Alumina, Sodium Dehydroacetate, Disteardimonium Hectorite, Cellulose Gum, Propylene Carbonate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Phenoxyethanol, [+/- Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Mica, Titanium Dioxide (Ci 77891)].

According to INCI:

Reddit: Estee Lauder Double Wear Foundation is being Reformulated!

New formulation: Estee Lauder Double Wear Foundation

Research Results

  • Balances skin with 36HR oil control and immediate hydration
  • Reduces skin’s oil production in just 4 weeks
  • Maintains skin’s moisture level for up to 72HR
  • Evens skin tone and reduces the appearance of dark spots in just 8 weeks

Benefits

  • More Buildable & Breathable
  • Lightweight, more fluid texture
  • More long-wear
  • 36HR of color-true wear
  • Reduces the look of pores
  • Weatherproof
  • Transfer-proof
  • Waterproof
  • Gym-proof
  • No Creasing
  • No Poring or Streaking
  • Non-comedogenic foundation
  • Unifies uneven skintone and covers imperfections
  • Safe for sensitive skin and acne-prone skin
  • For all skintypes

Key Ingredients

  • Polymer Mesh Matrix Technology Breathable polymer system that moves with you and color treated micro-pigments that help lock in your shade for 36HR color-true wear
  • Double Balancing Complex featuring AlgaNiacin™ Balances skin with hydration and reduced oil production
  • Glycerin and Hyaluronic Acid: This blend delivers immediate moisture and helps maintain moisture levels over time
  • Niacinamide: Helps reduce sebum production over time. A key ingredient in their AlgaNiacin™ blend
  • Brown Algae Extract: Helps reduce oil production over time. A key ingredient in their AlgaNiacin™ blend in this noncomedogenic foundation.

Current Estee Laudr Double Wear Foundation

Current formula: Estee Lauder Double Wear Stay-in-Place Liquid Makeup Foundation at Nordstrom $52.

What it is: A 24-hour liquid foundation with a flawless, natural, matte finish that unifies uneven skin tone and covers imperfections with buildable coverage.

What it does: Estée Lauder’s best waterproof foundation for long wear is formulated in over 55 shades and has 24-hour staying power. Double Wear Makeup is the fresh matte foundationt that looks flawless whatever comes your way. The formula is oil-free and helps control oil all day. It is sweat-, heat- and humidity-resistant. It is a liquid foundation that flatters all. The buildable, medium-to-full coverage matte foundation unifies uneven skintone, covers imperfections and controls oil all day—no touch ups needed. It feels so lightweight and comfortable, you won’t believe it’s long wear. It comes in a wide range of shades that flatters all, and it won’t look grey on deeper skintones. The formula is transfer-resistant and resists caking, streaking, settling into lines and poring.

How to use: Using fingertips, sponge or foundation brush, smooth the liquid foundation over skin. Start at center of face and blending outward. Add a little more to build it as a full-coverage foundation.

Pro tips: Shake well and allow any liquid foundation to dry completely before confirming it’s your perfect shade. And always test it on your face (not your arm or wrist) for the most accurate results. To find your perfect shade, choose your skin’s intensity level (from light to deep) and undertone (cool, neutral or warm). Undertone is the way your bare skin looks and behaves. Which one sounds most like you?

– Cool (C) undertones: Bare skin has a rosy tone and burns easily in the sun

– Neutral (N) undertones: Bare skin is more even toned, not too pink or golden

– Warm (W) undertones: Bare skin has a golden or olive tone and tans easily in the sun

– 1 oz.

– Oil-free

– Paraben-free; phthalate-free; sulfate-free; fragrance-free; synthetic fragrance-free; drying alcohol-free; gluten-free; mineral oil-free

– Dermatologist tested

– Nonacnegenic

I’ll keep tracking every retailer offering free gifts with the new Double Wear launch, so check back often — new offers tend to pop up quietly. If you’ve tried the new Double Wear formula already, I’d love to hear how it compares for you. Drop a comment and tell us whether you notice a difference.

All images courtesy of brands mentioned.

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